9.29.2017

It's National Coffee Day!  Wherever the day takes you - and wherever you take your coffee - carry your message with a custom imprinted coffee mug or vacuum insulated bottle!


9.15.2017

IT'S THE MOST WONDERFUL TIME OF THE YEAR!

While other parts of the country might mourn the end of summer, here in the midwest we celebrate the change of seasons. Especially the onset of Autumn.  Bright blue skies, sunny days, the crunch of fallen leaves under foot and tailgating. Tailgating at high school soccer, college football, pro football and any excuse we can find other sports and events.

We love to spend these days outdoors with our favorite people, our favorite foods and our favorite beverages.  A perfect pairing with these days that start out with brisk mornings, move to sun warmed afternoons and end in chilly evenings by a fire is our Boss or Little Boss tumblers. These versatile tumblers go with you through your day from that much needed hot caffeine boost in the morning to an icy cold beverage during the game and back to something warm for the evening. 

Our 30 ounce Rose Gold Boss tumblers and 20 ounce Camo Print Little Boss tumblers are being offered at incredible prices right now.  After you share these with your favorite customers you may just find yourself being tempted into an order for yourself!


8.25.2017

Fall has arrived and here at Allen ColorCraft® one of the signs of Autumn is an influx of new products to review for the coming year.

We're working now on our First Look preview of possible products from 2018.  From the comfortable fit of tried and true ceramics to expanded offerings from our current brands to the welcome of new brand partners and their exciting products, we choose our new products for our line with the same care and consideration your customers give when choosing for themselves.

With new products and colors coming in from CamelBak® and BlenderBottle® and new colors from Takeya® as well as the introduction of our new BOSSS 2.0 products, you are sure to be as excited as we are by what's in store for 2018! Be sure to watch here for peeks of new colors, new styles and brand new products as we wind up 2017 and  move into 2018!



8.04.2017

TRANSITION THROUGH THE SEASONS WITH DUAL USE DRINKWARE

Cicadas are calling outside my window as I write this morning. In the Midwest I've always considered the increasing levels of that sound as a harbinger of the end of summer.

As I filled a used-everyday CamelBak®  KickBak™  with my summer morning standard of ice to the top and my favorite soft drink, er, fresh healthy water, I realized that soon the mornings would start with something hot to drink. It's an easy switch with the KickBak™ because it's made for hot or cold drinks.

Dual use promotional drinkware products that work with both hot and cold beverages are becoming increasingly popular. There's no better season to share these great products with your customers than this transition time when the days begin brisk and cool yet still warm up to a toasty level. Increased opportunities for use equal increased exposure for the customer logo or message imprinted on that tumbler or bottle!

We offer a great selection of stainless steel dual use tumblers and bottles. Explore the Products tab at the top of our Home page. Check out our branded product lines for a variety of transitional items to take you and your customer through the change of seasons and activities.



7.24.2017

Branded Drinkware

WHY CHOOSE BRAND NAME DRINKWARE PRODUCTS

Today we're going to explore branded drinkware. Your customer may think of budget as the driving decision making factor when choosing a custom imprinted water bottle. Part of your role as their distributor is to help them get the best business value for their money. That value can often be found in a branded drinkware product.

The first step might be to encourage your customer to think about the message they want to send each time the bottle is used. You want to help them choose a bottle that is reliable and will hold up well to long term use.

  • Brand name bottles are not only reliable, many come with their own performance warranty. CamelBak®, for instance,  offers their "Got Your Bak" warranty on all CamelBak products we decorate. This reliable performance backed by a warranty projects that same image of reliability onto the business whose logo is imprinted on the bottle.

Moving on in the decision process, encourage your customer to think about how often their logo will be viewed on the bottle they choose. Help them think of this as an ongoing referral to their business - not only with the bottle user each time they pick up the bottle but with anyone who sees it in repeated use. Gym goers, co-workers, team mates and more.
  • Brand name bottles may be more likely to be reused many times and longer. Not only because people like to carry a known brand, but because of the perception of a longer lasting high quality item. This perception reflects onto the business logo or message imprinted on the bottle and increases the marketing exposure for the business.
How is your customer giving out the bottle?  At a trade show, with a store visit or purchase?  A brand name product may open the door to a greater conversation.

  • People notice when you place a high quality product in their hand; they notice known brands. A conversational opportunity follows and the impression lingers - the perceived connection between a high quality item and the business logo imprinted on it - later when the bottle is put into use.

Research shows on average promotional products are kept for more than a year. Your customer wants the water bottles they hand out to continue to represent their business brand well for as long as possible. A brand name product sends a message of stability and being on trend that will pay off immediately by building a connection with the recipient and long term through the reliabilty of many repeat uses.

7.12.2017

ASI Chicago 2017

ASI CHICAGO is happening now!  And you still have time to stop by booth #835, meet our knowledgeable Chicago team and check out our amazing decorating capabilities and quality products.

We offer quality brand name drinkware as well as the trending promotional drinkware items you may be seeking. Our new H2O4K9 products are featured - incredibly functional and well crafted on the go water bottles for your favorite canine pal!

Stan, John, Pat, Joe and Jennie are waiting to say hello and show you the best in promotional drinkware and decorating abilities!

Stop by Booth #835 at ASI Chicago to meet us!



6.30.2017

HAPPY INDEPENDENCE DAY

Happy Independence Day from everyone at Allen ColorCraft!

We will be closed Monday, July 3, and Tuesday, July 4, to celebrate our great nation with fun, family, friends and a deep appreciation for freedom.

We wish the same for each of you!